Bryon Cohron to Speak at NAHB International Builders’ Show

We’re excited to announce that Bryon Cohron, Vice President of Market Analysis and Business Development at ProMatura Group, will be speaking at the NAHB International Builders’ Show (IBS) 2025 in a session focused on the evolving 55+ housing market.

Date & Time: Tuesday, February 25, 2025 | 9:45 – 10:15 AM PST
Location: Las Vegas Convention Center (LVCC) – 55+ Housing Central – West 308
Speaker: Bryon Cohron, ProMatura Group

As the 55+ housing market continues to evolve, this session will explore key trends, consumer preferences, and projections for the future. Attendees will gain empirical insights into the wants and needs of the next generation of 55+ buyers and renters, as well as strategies for meeting their expectations.

Bryon Cohron brings over two decades of expertise in financial feasibility, market demand analysis, product and community design, and data-driven decision-making. His insights have guided billions of dollars in senior housing investment and development.

What You’ll Learn:
How the 55+ housing market has evolved over time
What today’s and tomorrow’s 55+ consumers truly want in housing
Market projections and strategies for future success

This session is open to all IBS registrants and is a must-attend for 55+ housing builders, developers, and industry professionals looking to stay ahead of shifting market dynamics.

Learn more & register: NAHB IBS Session Details

#IBS2025 #55PlusHousing #SeniorLiving #NAHB #BuildersShow

Avatar photo

About Taylor Brame

DIRECTOR OF INTERNATIONAL RESEARCH Since joining ProMatura in 2015, Taylor Brame has been instrumental in the company’s international market research endeavors. Specializing in the comprehensive analysis of economic, demographic, consumer, and industry data, Taylor navigates the complexities of global housing markets, ensuring that the insights derived are both actionable and impactful. With expertise in various domains, including feasibility analysis, site analysis, and consumer research, Taylor not only excels in U.S. and international industry research but also demonstrates a keen proficiency in product research, data acquisition, and geographic information systems. His analytical and strategic thinking have been pivotal in understanding housing markets on a global scale. Taylor earned his Bachelor’s degree from the University of Mississippi, where he actively collaborated with the Center for Population Studies. His commitment to fostering international relations and cultural exchange was evident through his service on the events committee for the International and American Student Alliance and his role as a Global Ambassador for the Office for Global Engagement. Currently, Taylor is a member of several organizations, including the American Seniors Housing Association’s Rising Leader program, the Urban Land Institute, the National Association of Home Builders, and the European Society for Opinion and Market Research. Additionally, he volunteers regularly for Habitat for Humanity and serves in the Rotary Club of Oxford. His active participation in these entities underscores his dedication to continuous learning, industry advancement, and community service.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.