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Author: Leigh Ann Hubbard

What’s More Effective Than a Focus Group? This Community Planning Seminar.

March 3, 2020March 4, 2020 Leigh Ann Hubbard

ProMatura’s Community Planning Seminars help predict the best unit mix, pricing, and amenities for your development—with a smaller margin of error than traditional focus groups. Here’s how.

 Services  Community Planning Seminars, consumer research, development, expansion, internet surveys, mail surveys, phone surveys, surveys  Leave a comment

ProMatura Statement on Senior Housing News Article

February 26, 2020March 12, 2020 Leigh Ann Hubbard

Margaret appreciates the messages of support she has received since Senior Housing News broke this story. For clarity, we would like to specify a few details.

 News  statement  Leave a comment

Want to Increase Occupancy? Check Your Sales Process.

February 12, 2020February 12, 2020 Leigh Ann Hubbard

Occupancy is down, and you can’t figure out why. Is it the competition? The property? The market? Maybe. Then again, what if it’s something as simple as the sales techniques?

 Services  occupancy, sales, services  3 Comments

35+ Years of Market Research—in This Blog

February 10, 2020February 24, 2020 Leigh Ann Hubbard

At ProMatura, we’ve been researching what people want in housing for more than 35 years. We’ve never before blogged about our insights. In our new weekly blog, you’ll learn research-backed methods for success in age-qualified housing (aka senior living). [MORE]

 News  news  1 Comment

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